AEA Relate & La Prairie

cobalt night experience

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#the experience effect

a multisensory escape

designed & created for
AEA Relate & La Prairie
location
Athens Conservatoire

design

experience

Three evenings dedicated
to 5 senses

An extraordinary themed press event awaited the audience at Aea Relate’s & La Prairie's "Cobalt Night" at the Athens Conservatory. The venue was transformed with creative scenography, lighting design and minimal aesthetics to an exclusive, multisensory La Prairie escape.
The Skin Chaviar premium range brand experience captivated the guests with all the senses: the sounds of the live violin, the branded steam curtain, the sense of the product, the fine dining and the soft blue lighting installations.
Guests enjoyed these unique sensory moments as well as the luxury pampering of La Prairies’, Aea Relates’ and Event Plus’ teams throughout the exclusive experience event.

Duration
3 days

Guests
75 beauty media editors

Venue
Athens Conservatoire

Event Elements
Concept design | venue transformation | sensorial experience | Advanced Lighting

Result
An exclusive brand & sensorial experience

More works
Find out more about Live Experiences , Press Events

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