A New Hub Opening Experience
For the Grand Opening of the new hub of Iaponiki Logistics, one of Greece’s leading automotive parts companies, we transformed the facility inauguration into an immersive brand experience. The two-day event marked the launch of their new 14,300 m² logistics hub in Markopoulo, alongside the annual industry exhibition at Metropolitan Expo.
Inspired by the company’s culture, we created the concept “Smart Logistics – Robotic Precision, Human Service”, highlighting both the cutting-edge robotic systems and the people behind Iaponiki’s success. We designed the full creative direction, storytelling, and visual identity, and delivered all constructions, audiovisual production, and event management.
Across two days, we brought to life an impressive evening party and a full-day exhibition with four curated zones. More than 1,000 guests explored the new hub and experienced Iaponiki’s vision for the future.
Duration
2 days
Guests
1000
Venue
Iaponiki Hub Markopoulo
Event Elements
Event Design | Concept & Branding | Event Production