NBG Next

Brand Experience Series

#the experience effect

build to move & sustain

designed & created for
NBG Next
location
Ejekt Festival, Primer Festival, Gameathlon

design

experience

Designed to move, built to connect

Designed to move, built to connect, the Next app by NBG traveled across 6 summer festivals, bringing the app to life in a modular, moveable, reusable, and sustainable container booth.

Our innovative construction, a bold, eye-catching, practical booth in a container form, to set up fast and move across festivals, with pre-designed logistics. Built to endure and avoid repeated one-off constructions, equipped with low-energy LED lights.

A custom-built smartphone replica in it invites visitors to the main brand activation: a custom VR experience where they choose between a serene digital escape or an adrenaline-filled water sports simulation, both reflecting the ease, freedom, and chill feeling that the Next app by NBG offers.

A fresh, high-energy, youth-focused, sustainable brand experience.

Duration
2 days

Guests
open to guests, 4000 engaged contacts

Venue
Ejekt Festival, Primer Festival, Gameathlon

Event Elements

Booth Design & Construction | Brand Activations | Event Management

Sustainable Practices

Reusable booth | CO₂e footprint tracking

More works

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