The Grand Opening becomes a full-on celebration
We designed and executed the grand opening of the second INTESRPORT Football Club Store, right in the heart of Thessaloniki. 400+ guests joined a 360° football celebration, a full blend of activations, branding, and atmosphere. The vibe came alive with a DJ booth delivering live football beats, face & body painting, livestreaming/content stations, and stadium-style snacks.
We brought key partnerships to life: adidas energized the crowd with the photobooth, and the Fast Feet Arena Challenge. Puma added playful competition with a Tattoo Station and a Mini Football Game. Fans met and took photos with top local players from PAOK, Aris, and Iraklis, alongside legends Angelos Charisteas and Zisis Vryzas, leaving with autographs and memorabilia.
The night wrapped up with Thessaloniki’s first-ever retail drone show, with 250 drones telling a football story in Intersport colors, from kick-off to shot, goal, and trophy across the city sky.
Duration
1 day
Guests
400+
Venue
Intersport Football Store at Thessaloniki
Event Elements
Event Design | Activations | Drone Show | Event Management