From We to WoW: Team Power
For Grant Thornton’s annual employee event we created the concept “From We to Wow”, celebrating unity, collaboration across generations, and shared purpose, for an immersive experience gathering more than 1,200 employees at the Intercontinental Athens and online.
We designed the full experience: the concept, copyline, storytelling, and visual identity. To build anticipation, we launched a pre-event engagement plan with a teaser featuring Giorgos Kapoutzidis. On site, we transformed the Grand Ballroom with bespoke constructions, branded décor, dynamic audiovisual direction, and custom video content. To further enhance engagement, we incorporated interactive elements, including photobooths, quizzes, and games, as well as a tailor-made team-building activity that aligned with the event’s message. A dedicated host and an inspirational speaker kept energy high throughout the day.
Duration
1 day
Guests
1200
Venue
Intercontinental
Event Elements
Event Design | Concept, Branding, Storytelling | Event Production