Vichy

Spetsathlon 2024

#the experience effect

shaping brand presence

designed & created for
Vichy
location
Spetses

design

experience

Vichy Impact

For the third consecutive year, Vichy Capital Soleil supported the Spetsathlon 2024 as the official sun care partner, ensuring their protection under the sun. Over 2,000 athletes gathered for this three-day event, participating in the triathlon challenge and celebrating wellness.

Event Plus brought Vichy’s sponsorship to life on the island. We designed and constructed the standout Vichy booth, which became the hub for sun care education and product trials, connecting participants and spectators with the brand. Additionally, through tailor-made, elegant, and visible branding, including floating banners and branded elements, Vichy’s presence was striking and seamlessly harmonious with the event.

Finally, immersing in the event’s activities, we organized engaging dinners at the iconic Posidonion Grand Hotel for participants and organizers, further strengthening the connection with the brand.

Duration
1 day

Guests
Open to Public

Venue
Spetses

Event Elements

Concept Design | Branding | Activations

More works

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